Perimeter fences aren’t the most exciting of things. So the UK’s leading high security fencing manufacturer and supplier asked me to rewrite over 50 of their product descriptions to be more gripping and informative.
I quickly learned about things like polyester powder coating and galvanised steel, transforming uninspiring technical wording to tight, engaging copy that presented the benefits of each product clearly and succinctly.
Check out the catalogue on the CLD Fencing website, or take a look at the below snapshot to get an idea.
