Working alongside Dubai digital agency Create Media Group, I’ve been sole copywriter for all of Standard Chartered Bank‘s digital marketing activity across the Middle East and North Africa since 2015.
I’ve worked on everything from concept development for new product and service launches, to ongoing B2C emails, landing pages, product guides, radio adverts, social media posts and even some printed pieces like leaflets and banners.
In all, I’ve written the words for over 300 individual jobs. Here’s a selection…
XtraSaver launch campaign
Email and landing page for what was the UAE’s leading savings account.